Packaging Design, handled end to end.
Shelf presence, structural sense, and a system that scales past ten SKUs.
Graphic Designing · Retail
Packaging Design
Packaging has to do four jobs at once: get noticed at three metres, explain itself at thirty centimetres, survive production, and still look right when the range grows to forty products. We design the system, not just the first box.
Work runs from concept and shelf-impact testing through to dielines, material and finish specification and print-ready artwork. Range architecture is decided early — how variants differ, what stays fixed — so adding a flavour or size later is a template change rather than a redesign. We handle regulatory content layout and can liaise directly with your printer through proofing.
What is included

amflx · Graphic Designing
Craft people screenshot.
- Discipline
- Graphic Designing
- Focus
- Retail
- Delivered by
- amflx in-house team
- Pairs well with
- Logo Design
Right fit, or an honest no.
Packaging Design is worth doing when there is something real to gain from it. If your situation would be better served by something else in the studio — or by nothing at all this quarter — we will say so on the first call.
Check if it fitsFood, drink, beauty and consumer goods brands
Businesses moving from online-only into retail
Ranges that have grown inconsistent SKU by SKU
Worth knowing
Packaging Design rarely works alone. It sits inside our graphic designing practice, and we will usually suggest pairing it with one or two of the services further down this page rather than running it in isolation.
Deliverables, not decks.
Here is exactly what lands in your hands at the end of a packaging design engagement. Anything extra is scoped and priced in writing before we start, so there is no debate later about what was included.
Also standard across graphic designing
- Concept routes with rationale
- Final artwork in all formats
- Editable source files
- Print-ready and web-optimised exports
What holds across our graphic designing work. We set the target for packaging design with you at the start, then report against it every month — no moving the goalposts at review time.
Source files
Editable files handed over, not just exports
Print + digital
Correct colour profiles for every output
Reusable
Templates your team can run without us
Graphic Designing work this pairs with.
Case studies from the graphic designing practice this packaging design service is part of.
How we deliver packaging design.
The same four stages every time, adapted to the scale of the job. You always know which stage we are in and what comes next.
Brief and reference
We agree the job, the audience, the constraints and the look — with references, so nobody is describing colours in words.
Concept routes
Two or three genuinely different directions with the thinking attached, rather than one safe option and two decoys.
Craft and refine
The chosen route taken to finished quality — spacing, type, colour and detail, with structured feedback rounds.
Package and hand over
Every format exported and named clearly, source files organised, plus templates so the next version does not need us.
Every piece ships with editable source files, correct colour profiles and a template your team can reuse — so good design does not become a permanent dependency on us.
Packaging Design across industries.
We have run packaging design for businesses in each of these categories. The method stays the same; the language, proof and priorities change with the market.
Not listed? We have almost certainly worked in something adjacent, so ask.
Packaging Design, answered.
The questions we get asked before a project like this starts, including the awkward ones about price and timelines.
Ask us anythingYes. We prefer to speak to them early, since their press and material constraints affect what we can design rather than the other way round.
Yes, and the system is built for it from the start — which is what stops a range looking like four separate brands after a year.
Two to three distinct routes for identity and campaign work, one refined direction for production pieces like flyers or social sets. Every route comes with the reasoning behind it.
Yes. Full ownership of final artwork transfers to you, and we hand over organised source files — AI, PSD, INDD or Figma, whatever the project used.
Of course. We work inside your guidelines when they exist, and flag anything causing problems rather than silently breaking the rules.
Yes. We supply print-ready artwork with bleed, correct colour profiles and specifications, and can manage printer liaison and proofing if you want that off your plate.
Usually bought alongside packaging design.
The other six graphic designing services. Stack two or three and they compound instead of competing for the same budget.
IdentityLogo Design
A mark that works at 16 pixels and on the side of a building.
- Two to three distinct concept routes
- Real-world application testing
- Complete lockup family
SystemsBrand Identity Design
The complete visual system: logo, colour, type, imagery and the rules holding them together.
- Full identity system design
- Colour palette with accessibility checks
- Typography scale and pairing
ContentSocial Media Design
Posts, carousels, ads and thumbnails that look designed rather than assembled in a hurry.
- Template system design
- Monthly post and carousel batches
- Story and reel cover frames
SalesPitch Deck Design
Investor and sales decks that carry the argument, not just the slides.
- Narrative structure and slide flow
- Copy editing and message sharpening
- Master template and slide library
PrintPrint and Brochure Design
Brochures, flyers, catalogues and menus produced properly, with correct bleed, correct colour and no printer surprises.
- Content structuring and narrative flow
- Grid and layout system design
- Fold, finish and material guidance
ArtIllustration and Digital Art
Custom illustration that makes a brand instantly recognisable and impossible to stock-photo.
- Style exploration and definition
- Custom illustration production
- Icon and spot illustration sets
Let's make some noise.
Tell us what you're building. We'll figure out where to take it.
We reply to every brief within three working days

